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Affiliate
Program Mastery - Learning How to Build
Internet Capital Goods for Free
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by:
Isaiah Hull
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You
may use this article for reprint, as long as it remains unaltered and
the resource box and author information are included. - Isaiah Hull
Affiliate Program Mastery: Learning How To Build Internet Capital Goods
for Free
As I mention in almost all of my articles, 97% of Internet marketers
never make a cent online. I mention
this simple fact because it has a lot of power--it has the power to
completely discourage people who are not succeeding, and it also has
the power to encourage those same people who are failing to learn, so
that they can
succeed.
In this article, I will teach you exactly what it means to build
Internet capital goods--and how it relates to
entering that top 3%. When you finish reading this, you will have
complete faith that you can succeed and you will
understand exactly what it will take to do so.
So what are capital goods? You know that regular businesses purchase
capital goods to increase production. You know
that industrial businesses operate some of these capital goods to
produce goods that they can then resell for profit. You know that
capital goods can be land. They can be factories. They can be
machinery. They can be people. . .
So how does this relate to marketing your affiliate program? It's quite
simple--in order to succeed, you
must build a large pile of Internet capital goods and then use them to
pull in customers and retain them.
Most affiliates do not understand this concept. They start out with a
boilerplate gateway webpage--that
everyone else who sells the same product also uses--and then they use
that page in conjunction with paid advertisement and hope for success.
In almost every
single case, they never make more than a couple sales, give up after 3
months at the absolute most, and then move on to the next opportunity.
If you do a simple analysis of successful affiliate program marketers
(which, for practical reasons, will
be easiest if you do it through websites), you will find that they
either a) have purchased Internet capital goods and advertisement with
a lot of money or b) have an enormous amount of Internet capital goods.
(You can test this yourself by checking the top listings in search
engines for any keyword combination).
What does this mean for you? It means that you either a) are already
rich and can purchase that land, factory, machinery, and workers
immediately (website, product rights, advertisement, etc) or b) you
need to start building these Internet capital goods or you are
definitely going to fail within 3 months.
So how do you know what is and isn't an Internet capital good? An
Internet capital good is an item that, once you build or purchase it,
will constantly add or create value for your business. This includes
links, content, dynamic scripts, free tools that your targeted
audience can use, and mailing lists that you can consistently offer
your products to.
If you are not making an effort to build these Internet capital goods,
you are the Internet equivalent of real life business that purchases
frozen pizzas from the supermarket next door, heats them up in a
microwave, and then tries to sell them. On top of that, your
store has no napkins or condiments or tables or chairs or pizza boxes.
Everyone must sit on and eat off of
the floor.
Would you want to purchase pizza there? No, you would get it at the
supermarket frozen at a cheaper price, or you would go next door, where
they make it and then bake it in an oven, where you could sit down at a
table in a chair.
Take the time to understand this point: If you want to succeed, you
absolutely must either have money to buy your land, store, table,
chairs, and oven--or you must build them yourself.
Fortunately for Internet marketers, you have a huge advantage over
regular businesses--you can build all of these Internet capital goods;
you do not need to pay for any of them.
You can build every Internet capital good I have mentioned above for no
cost at all. And you will if you want to
succeed on a limited budget. So setup your links. Make quotas; reach
those quotas every week. Build content. Find
legally reusable expert articles and add them to your website. Build
pages that offer free tools to your customers. Use free advertising
methods advertise this
page as a useful stand-alone (which happens to be linked to your
related website). Setup a free content ezine or
marketing list that is related to your website. Register with free
directories to get customers.
All of these Internet capital goods will not only draw customers to
your business through a multitude of sources,
but they will also retain customers that come to your website through
free or paid advertisement by giving them the option to get free
information or use free products.
As every marketing study has indicated, multiple impressions of a
product increase a person's chance of buying it--and multiple contacts
with a
salesperson increases the conversion rate. By retaining customers you
will both increase the impression of your
product and expose them to your sale copy, which will dramatically
increase your conversion rates.
If you get nothing else out of this article, please remember this fact:
the only way to successfully build and expand an Internet business is
by building Internet capital goods and staying around until you have
enough
to constantly draw and retain customers. If you do not have the money
to purchase these capital goods, start building them today for free or
you will probably be
ready to give up in about 3 months.
About the Author
Isaiah Hull makes money online teaching other
people how to build internet businesses:
http://www.workathomerightnow.net/pluginprofitsite.html .
Join his free Home Business Tips Newsletter at
http://www.workathomerightnow.net to learn how you can make an income
on the internet with little to no investment
monthly.
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